A table next to a window with a vintage bulb lamp, a small succulent, and a stack of books on mental health. An open poetry book on mental awareness with a green awareness ribbon. An olive green cap with American flag patches and small pins rests on the book. Cars are visible outside the window.

At our core, we believe in the power of poetry and apparel as transformative tools for mental well-being. Our mission is to create meaningful connections through the written word and wearable expressions that foster awareness, healing, and empowerment. By blending poetry with thoughtfully designed apparel, we aim to break the stigma surrounding mental health, encourage open conversations, and inspire personal reflection. Through our creations, we support individuals on their journey toward self-expression, resilience, and inner peace.

Empowering Mental Wellness Through Expression

Inspirational quote board with a small potted plant beside it.

About our Poet

Calvin Jamal Ockletree is a poet and storyteller from Indianapolis, IN, by way of Nashville, TN. He carries a passion for poetry that began in his youth, born from a need to be heard in a world where his voice often felt unheard. Journaling became his refuge, a way to process emotions he struggled with communicating as an adolescent.

Everything changed when he discovered the power of poetry in an “American Literature” class. Learning about the history of this art form ignited something in him—it gave his words structure, his emotions rhythm, and his experiences meaning. Poetry became more than an outlet; it became his sanctuary, a place where he could freely express the world within and around him.

He writes not just for himself, but for others who may be walking similar paths—those battling pain, trauma, and life’s many trials. Too often, society tells men they cannot be vulnerable, that emotion is a weakness. He stands as proof that men can be both strong and expressive, resilient and vulnerable. Through his poetry, he aims to inspire, heal, and remind the world that our voices—no matter how unheard they once felt—are powerful beyond measure.

He aims to break the stigma surrounding mental well-being, encouraging others to embrace vulnerability, resilience, and self-expression as paths to healing.

Smiling person in suit with floral tie, outdoors near structure